Enrich-CRM vs Clearbit

🔄 What happened since the HubSpot acquisition

Before the acquisition, Clearbit was an independent API-first enrichment platform with strong B2B coverage. Since becoming Breeze Intelligence, three patterns have emerged: coverage is narrowing (the standalone Clearbit database is no longer being actively grown), customers are reporting reduced match rates post-acquisition, and the product now only works for teams already deep inside HubSpot’s paid ecosystem.

Former Clearbit API users lost their integrations. Clay users lost the native provider. Teams on HubSpot Starter or Professional were cut off. Enrich-CRM fills this gap: a focused enrichment product that works natively with HubSpot and remains open to other tools (Clay, API, CSV, Make, Zapier, n8n).

🔌 Native HubSpot, but not locked to HubSpot

Breeze Intelligence only works if you’re already on HubSpot Marketing Hub Professional ($890/month) or Enterprise ($3,600/month). If you’re on Sales Hub, Service Hub, or a lower tier, it’s simply not available — regardless of how much you pay HubSpot.

Enrich-CRM’s CRM Connector plan provides the same native HubSpot experience on all HubSpot plans — enrichment writes back directly to CRM fields, triggers from contact and company records, and maps to custom properties. And unlike Breeze, the same enrichment data is simultaneously available via API, Clay, or CSV.

⚙️ How Enrich-CRM enrichment works (vs a static database)

Clearbit/Breeze relies on an aggregated database — snapshots of company and contact data refreshed periodically. 20–30% of B2B contacts change roles every year, which means a meaningful portion of any static database is stale at any given time.

Enrich-CRM performs live lookups on every request: a proprietary LLM queries Google SERP on EU servers, visits relevant public pages in logged-out mode, extracts and standardizes data in memory, and returns a structured result. Nothing stored. No US AI dependency (proprietary LLM, AWS EU Paris).

Full compliance documentation at our Trust Center — DPA, sub-processor list, EU AI Act classification.

💶 Pricing reality

Breeze Intelligence is bundled inside HubSpot Marketing Hub Pro ($890/month) or Enterprise ($3,600/month). If you’re buying HubSpot for the enrichment layer, you’re paying for a massive platform when you may only need the data functionality.

Enrich-CRM starts at €75/month for the CRM Connector plan (1,700 credits, ~€0.044/enrichment) or €0 to start free with 100 credits/month. Credits-based pricing with no seat markup, no annual lock-in.

🔒 GDPR and data protection: Enrich-CRM vs Clearbit

HubSpot and Clearbit/Breeze Intelligence are US companies with data processing centered in the United States. While HubSpot offers Standard Contractual Clauses (SCCs) for cross-border transfers, processing itself does not happen in the EU — a meaningful compliance consideration for teams handling European contact data.

20–30% of B2B contacts change roles every year, and beyond freshness, where that data is processed matters for compliance. Enrich-CRM is built EU-first: 100% hosted on AWS Paris (eu-west-3), powered by a proprietary LLM with no US AI dependency, and no personal data retained after enrichment. Full DPA, sub-processor list, and EU AI Act classification are available at our Trust Center.